Episodes

Just some thoughts on self-care. Learn more about your ad choices. Visit megaphone.fm/adchoices

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

This episode is brought to you by Stacks Co. the co-working space where both Shawn and I work and record this podcast. Stacks is located in historic downtown Doylestown, in the heart of Bucks County. Stacks Co. allows entrepreneurs like ourselves space to not only work, but grow and connect with others. For a free day of co-working to see if the space is right for you, go to StacksCo.Work for more information. Don’t forget to mention you heard about Stacks on this show. Okay on to the show... He...

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Episode 10! Today we’re going to talk about jargon in the various marketing disciplines and why you should try to avoid it when talking to clients. Some examples… SEO Jargon: SERP Backlink Algorithm Black Hat/White Hat/Grey Hat Social Jargon Hasht...

Here is a quick snippet to give you some ideas of what to do on a rainy day. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Today we’re going to talk about Reddit → Hidden Gem or Waste of Time Some consider it the front page of the Internet If you’re not careful, like the Internet, you can get sucked down a rather scary rabbit hole. Is this a good place for a brand to ...

A report came out that said 80% of all ads online get ignored. Shawn walks you through how to create ads that get noticed in today’s snippet episode. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Today we’re going to talk about using Facebook and Instagram for your business. Business Page vs. Personal Page used for Business Reach is a major concern: Facebook put up a lot of roadblocks for organic reach for business pages. (Promoting paying...

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Today we’re going to talk about a topic that is near and dear to his royal highness’ heart... E-Commerce and SEO. What makes E-Commerce and SEO a different beast than regular optimization of a non-commerce site? Three words… Tech- Ni- Cal Crawlabi...

My thoughts on being a connector and not only connecting people to benefit yourself, but others as well. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Today we’re going to talk about Local SEO and Reputation Management, how they relate and why each one is important. Local SEO Importance According to Google, 46% of searches now have a ‘local intent’ . “Near Me” searches Using Google My Business a...

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. Why feedback is a good thing not a bad thing and you should encourage your customers to leave you reviews. Feedback, both good and bad can help you improve your offerings for the better Some ways to get feedback before your clients go public Surve...

Tales from an empty nail salon. Learn more about your ad choices. Visit megaphone.fm/adchoices

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn, of Shawn Swaim Consulting. We have a great episode for you today. Topic: Why your site and SEO campaign isn’t working (reference: https://searchenginewatch.com/2019/02/25/ten-reasons-seo-campaign-not-working/ ) Why SEO and Digital Marketing isn’t something you necessarily want to offshore and do on the cheap Well that was fun. ...

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. The ROI of Digital Marketing (Long term vs. Immediate) Different types of Digital Marketing have different types of metrics to track SEO PPC Email Social Media What KPI’s to look for “Vanity” and Cold hard results “Follows” vs. Leads “You can’t ca...

Hey Everyone! Welcome to another episode of the Digital Marketing Dive Podcast. I’m Seth Goldstein from Goldstein Media, with me is the self-proclaimed king of the Internet, Shawn Swaim, of Shawn Swaim Consulting. We have a great episode for you today. TOPIC: Common Small Biz mistakes in Web Design, SEO, Social Media, etc. Build a Website and people will automagically find you and start coming to your site. (Assuming that because you “exist” and think people *should* just find you because of tha...

Email marketing tip Learn more about your ad choices. Visit megaphone.fm/adchoices

Our first Digital Marketing Dive Snippet Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome to the first "Real" episode of the Digital Marketing Dive podcast with Seth Goldstein of Goldstein Media and Shawn Swaim of Shawn Swaim Consulting. Recorded live from Stacks Co. Workspace in Historic Doylestown, PA. WARNING: This episode is a bit off the cuff and rough around the edges. But bare with us as we iron out the kinks. Learn more about your ad choices. Visit megaphone.fm/adchoices